Fundamentals of Strategic Planning


How You Will Benefit

Staring up a new company, partaking in a major venture, or just opening a new fiscal year can bring many stress-inducing questions. Are you ready for unexpected challenges? Do you have enough time and resources to achieve your goals? Do you have a long-term vision? Developing a strategy for the future takes some creative thinking and a deep understanding of the strengths and weaknesses of your organization.
According to an M3 Planning study, businesses using strategic plans are 12% more profitable. However, 60% of organizations don’t link strategy and budgeting. What’s more, over 70% of companies with a strategic plan don’t execute it!
This program will help your organization develop a strategic plan that is right for your needs, and will give you the tools to stick to and implement the plan effectively. As a result, you will be able to handle unforeseen problems, gain unexpected profits, be better able to analyze and weigh options, and be a visionary for the future.

Course Objectives

Successful completion of this course will increase your ability to:
•Identify the elements of an effective strategic planning model
•Identify a good foundation for creating a strategic team
•Discover your strengths, weaknesses, opportunities, and threats when setting directions
•Define strategic values
•Participate in a strategic planning effort
•Avoid common pitfalls that derail strategic plans

Key Topics Covered

This course explores the following subjects in-depth:
•Checking for organizational readiness
•Understanding basic guidelines and steps to strategic planning
•Differentiating between illusion and reality in visionary companies
•How to develop a visioning statement
•Components of SWOT analysis
•Methods for analyzing your external environment
•Extracting goals from your strategic agenda

What the Course Offers

•Interactive learning setting
•Opportunity to apply the concepts in a risk-free environment
•Thorough set of materials: InstructorGuide, Participant Guide, classroom PowerPoint presentation, and one-page learning Summary